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Hong, Yan and Phillips (2008a, April 09). Inside the afluent space. ANA - ESOMAR. Retrieved April 29, 2024, from
https://ana.esomar.org/documents/inside-the-afluent-space
Diamond and Markus (2005a, September 21). Transforming American Express. ANA - ESOMAR. Retrieved April 29, 2024, from
https://ana.esomar.org/documents/transforming-american-express
Whitton, L. S. (1988a, June 15). Linkages. ANA - ESOMAR. Retrieved April 29, 2024, from
https://ana.esomar.org/documents/linkages
Szwarc, P. (1982a, June 15). The use of market research to segment and communicate effectively with the market for travel and entertainment cards in the countries of Western Europe. ANA - ESOMAR. Retrieved April 29, 2024, from